TikTok is introducing a fresh option that enables them to cut down on the volume of AI-created videos appearing in their timelines. This initiative comes as the company announced that it presently contains over 1 thousand million AI videos.
Pilot Phase and Launch
This change is undergoing trials over the following weeks before a full-scale rollout. This advancement coincides with a surge in content created by AI, fueled by emerging content generation software.
The Broader AI Trend
It has been noted that almost one in 10 of the fastest-growing video streams on a competing service primarily display content made by AI. A considerable share of this output is considered “AI slop”, a term for inferior, mass-produced content that is often nonsensical or bizarre.
Our research shows that many people enjoy content created using AI tools, ranging from digital art to science explainers, and we aim to provide users the option to increase or decrease of that, according to their own preferences,” said a platform representative.
Volume and Proportions
TikTok announced that there are presently 1.3bn videos on its service labeled as artificially created. Collectively, in excess of 100 m media items are added to the platform daily, making AI content a relatively small part of its total content library.
How to Adjust Settings
Members will be able to reduce or increase the amount of artificial media they see by using the topic control feature in the platform and picking AI-made media. Additional categories that are already be controlled under the filter include politics, style, beauty, and movement.
Content Labeling and Policies
The platform’s policies require creators to label lifelike AI-generated content, and it prohibits harmful fake videos of public figures or crisis events. Any realistic AI-generated clip that is unmarked can be taken down under its terms of service.
Additionally, the platform will from now on add an “AI-made” tag to content created with its proprietary AI systems, or flagged by an industry-wide initiative for identifying content made by AI. This action is aimed to help prevent users from attempting to bypass the tagging system.
Responsible AI Funding
The company is also establishing a two million dollar educational fund for professionals and institutions to create educational content about responsible artificial intelligence. This initiative will assist non-profit groups focused on educating computer science.
Content Safety Approach
The video-sharing app has justified its moderation strategy, amid discussion over proposals to make redundant a large number of safety staff in Britain. TikTok is set to reduce a significant number of roles in its user protection division in the UK capital, with trade unions and digital protection specialists voicing alarm that humans are being replaced by automated systems.
A senior executive explained that human moderation would remain essential, but AI can protect employees by removing the most graphic content prior to it has to be seen by staff. TikTok announced a significant reduction in explicit and harmful content handled by human moderators over the past year due to reliance on its machine learning processes.
We believe it is crucial to balance humans and technology to keep the platform safe,” the executive stated. “We’ll have staff as involved in the system, but we additionally believe it’s highly necessary to limit contact with dangerous material as quickly as possible, which is where a extensive automated help is proving valuable process content quickly.”
